► Quintessential and Consummate -- Qipao: Unleash the Glamour
Quintessential and Consummate
-- Qipao: Unleash the Glamour within
It’s an epic, an iconic cocktail of eastand west!
Unlike its western cousin, which is morestraightforward and radical in its display of visual magnificence,Chinese qipao (or cheongsam) is more conservative and mysterious in its nature,yet notin the slightest less desirablein the international world of high fashion. In this day and age, modern qipaohas inherited the very essence of traditional Chinese cultures and etiquettes datingback to its faraway ancient times, then garnished it withdesign patterns imported from the west – what a perfect marriage! So muchso that, qipao is now being designed exclusively for the well-nurtured elite lady with good confidence, unique characters and ataste for the refined oriental femininity, who want something genuinelywonderful, special, extraordinary and inimitable.
Be it casual or formal, the modern dayqipao has become more approachable and practical than its original vintageversion while keeping to its time-honored pedigree. In a sense, ithas profound cultural implications and national sentiments on what isquintessentially beautiful femininity, i.e. a combination of thepeople, the garment, the settings & atmosphere and the modest revealing ofthose ingredients altogether.
If the vast number of fans isa form of flattery, then the entertainment world is full ofunparalleled compliments. Qipao has long found itself swarmed with fans theworld over, from Maggie Cheung, BingbingFan, Vicki Zhao in the east to GwenStefani, Paris Hilton, Katy Perry andElizabeth Banks in the west. One incident has particularly captured thepublic’s imaginations as on the 65th Cannes International Film Festival, Ms.Kristen Stewart was seen in a radical low-cut thigh high qipao with intriguing embroideries, the ingenious design pattern,the combination of fabrics and colours, all of which has contributed to therevealing of her annoyingly attractive bodyshape and her equally unique temperament. Stewart has been elected by UK’s fashion magazine Glamour as the “Best Dressed Woman” for two consecutive years.
JollyChic offers avariety of well-fabricated qipao as well as other consumer products, with uniquedesign patterns and attention to the detail of course. Ours work well on bothcasual and formal occasions, or just as collectables.
Don’t be a stranger, unleash your glamourwithin!
Formore information about JollyChic, please visit http://www.jollychic.com/
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